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Advertising, design and marketing industry rambles for designers, from designers. A Blog by Atomic Design UK.

Another day, another iPhone rumour

Speculation was rife this week that O2 was about to sign a deal for UK distribution of the hypefest which is the Apple iPhone, though on Monday it seemed that Vodafone would be getting the deal, and prior to that those in the know were saying Carphone Warehouse was a dead cert.

Make no mistake; Apple will be talking to all those people, as well as the other operators, and indeed anyone who will listen to their pitch that previous business models are dead, and the iPhone represents the future. Read the rest of this entry »

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