AD-i
home
Advertising, design and marketing industry rambles for designers, from designers. A Blog by Atomic Design.

Social Networking, the advertising revolution

If you’re not using these techniques for your online marketing yet, you’re increasingly missing out on an advertising revolution.

social networking
© Pavel Losevsky - Fotolia.com

Here’s a collection of useful articles I’ve found while researching the subject:

Social Networking, Blogging and Web 2.0

Marketers Start to Use Social Networks for CRM Instead of Ads
Real Promise of MySpace, Facebook Lies in Potential to Help Nurture Consumer Relationships — but How?

Blog It and They May Come
Small businesses find blogging can be useful — but awfully time consuming

How To Run A Corporate Blog
…offers a few tips on how to blog for your company without spilling secrets, getting fired, or putting your readers to sleep.

Web 2.0’s Top 1,000 List!
Everything Web 2.0

The top 150 marketing and advertising blogs
A dynamic directory of sites scored via social bookmarking sites

Publishing 2.0
Daily Blog, the (r)evolution of media, driven by the migration of media to the Web and new digital technologies.

Social Media Marketing Tactics
How to Leverage Web 2.0 & Social Media Sites to Market Your Brand & Control Your Message

101 Link Building Tips to Market Your Website
Link Building… Time-intensive. Frustrating. Sometimes confusing. Yet Unavoidable. Because ultimately, it’s still the trump card for higher rankings.

How to Get 6,312 Subscribers to Your Business Blog in One Day
A short but good-practice case study

The Top 10 Things You Should Know Before You Blog
Best practice blogging

10 Articles All Bloggers Should Read (at least once)
A great source of inspiration

Branding

Last but certainly not least – don’t forget your Corporate Branding!

The importance of Branding
Why you should take your branding seriously

Your feedback
There must be some great links I’ve missed here – if you know of any unique resources for marketing via Social Networking, why not share them here!

Alternatively, if you’ve found this resource useful and have had success using some of these techniques, please do share your experience.

Related posts...

Fox's biscuits launches 'danda' TV ad by andy on June 19th, 2008
[youtube wP0mXUCqOCc nolink] Biscuit maker Fox's is to launch a TV campaign fronted by an animated character dubbed a "danda", a cross between a dog and a panda.

The top 10 brands for 2007 are... by ed on July 18th, 2007
[drumroll] .

Tags: , , , , ,

The Top 10 Spoof TV Ads Ever!

It must be the best compliment to any brand or creative agency to have a spoof ad made for your advert or product. There have been many spoof ads over the years and some really great ones recently, here’s my top 10 with a couple of bonus clips at the end of this post.

Starting with this classic, the oldest spoof example I could find…
1.MasterCard

Read the rest of this entry »

Related posts...

VW Bollocks (Banned Ad) by andy on June 21st, 2008
[youtube jM8Q92YsyPM nolink] Created by BMP DDB, London.

1984 Apple's Macintosh commercial by andy on June 21st, 2008
[youtube OYecfV3ubP8 nolink] Directed by Ridley Scott.

Brains stars in new Drench Ad by andy on June 20th, 2008
[youtube e2aRDacKANs nolink] The minds behind the latest must-see advert - Thunderbirds' genius Brains grooving to 90s euro-dance hit 'Rythym is a dancer' - are pulling the consumer puppet-strings again as the ninety second video is posted all over the net for millions to see.

Tags: , , , , , ,

The top 10 brands for 2007 are…

[drumroll] … and the top 10 brands for 2007 are… Read the rest of this entry »

Related posts...

Difficult is worth doing - Honda Accord Live TV Ad by andy on June 18th, 2008
[youtube uIUChm7fJjs nolink] New ad from Honda.

The Top 10 Spoof TV Ads Ever! by ed on August 2nd, 2007
It must be the best compliment to any brand or creative agency to have a spoof ad made for your advert or product.

1984 Apple's Macintosh commercial by andy on June 21st, 2008
[youtube OYecfV3ubP8 nolink] Directed by Ridley Scott.

Tags: , ,