AD-i: Advertising, design and marketing industry rambles for designers, from designers. A Blog by Atomic Design UK.
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Advertising, design and marketing industry rambles for designers, from designers. A Blog by Atomic Design UK.

No posts but 13 quality sites uploaded

It’s been a while since we’ve posted anything substantial to the Atomic Blog. That’s mostly down to us just being too dam busy, recently launching 10 websites for Begbies Traynor and 3 site overhauls for Interior Plantscapes, Streetfighter Motorcycles and Lifestyle Blinds.

Begbies Traynor Streetfighter

Lifestyle Blinds Interior Plantscapes

Not to mention we’ve been growing rapidly recently. In less than 2 months we’ve grown from 18 staff to 26 and more than doubled our studio space to cope with all the new bodies. If you’re interested in working for Atomic, make sure you’re registered on our recruitment mailing list. Watch this space!

Related posts...

VW Bollocks (Banned Ad) by andy on June 21st, 2008
[youtube jM8Q92YsyPM nolink] Created by BMP DDB, London.

Difficult is worth doing - Honda Accord Live TV Ad by andy on June 18th, 2008
[youtube uIUChm7fJjs nolink] New ad from Honda.

Brains stars in new Drench Ad by andy on June 20th, 2008
[youtube e2aRDacKANs nolink] The minds behind the latest must-see advert - Thunderbirds' genius Brains grooving to 90s euro-dance hit 'Rythym is a dancer' - are pulling the consumer puppet-strings again as the ninety second video is posted all over the net for millions to see.

Inspirational Panoramas – The Seven Wonders

Shown below is the Yulong River in Gulin, China – somewhere I’m particularly keen to visit!

copyright @ Hans Nyberg

Panoramas.dk have put together a collection of amazing QTVR panoramas of the seven wonders.

Hans Nyberg, A Danish commercial photographer comments, “My intention with this site is to make immersive panoramic images also called VR Photography more known among the general public.

Interactive panoramas is a young media and as such it has for many years been known among enthusiastic photographers and multimedia creators. An interactive VR panorama can not be seen in a book or on a printed image. If you print the panorama it gets a completely different expression.”

If you know of any other amazing travel photography sites like this, please share them with us in the comments.

Related posts...

ED FLANDERS by Tom on July 24th, 2007
SIMPSONISE YOURSELF HERE.

Getty gets a facelift by ed on August 10th, 2007
Getty images have just released a .

Google changes its favicon by andy on June 18th, 2008
When you are a large multinational company like Google, the slightest changes in your identity will quickly be noticed.

Escher’s Relativity, Immortalised in LEGO

Being a huge fan of LEGO myself – this is probably the most impressive work of art I’ve seen created entirely with LEGO!
LEGO Relativity

Escher in LEGO

Relativity - the original sketch by Escher
The original sketch by Escher
Built by Andrew Lipson and Daniel Shiu, read how they built it here.

The official M.C. Escher website.

Have you seen any other LEGO art? Post it here!

Related posts...

Clyfford Still- Famous Abstract Artist by james on July 13th, 2007
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Urbis hosts the Hacienda exhibition by ed on July 20th, 2007
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Kylie - The Exhibition, Manchester by ed on July 31st, 2007
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Creative Person Required

Creative Person Required

We’re recruiting again… Graphic Designer Required

Atomic Design Ltd have an immediate requirement for a print designer / art-worker! Please see our vacancies page for more info…

Closing date for applications is 28/09/07.

Related posts...

The largest TV in the world by Panda on August 13th, 2007
Do you think your 42 inch TV is "really big"? How about this one? Panasonic Viera 103 inch Full HD Plasma, the same size of a double bed.

Apple London Event - September 18th by david on September 13th, 2007
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MicroSoft confirms GTA 4 DLC out in time for Xmas by david on September 16th, 2008
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Gorilla + Phil Collins = Cadbury’s Chocolate

This ad made us chuckle while watching BigBrother on Friday night….

Cadbury’s have just launched a £6.2m campaign for Dairy Milk featuring a gorilla playing the drum solo of Phil Collins’ track ‘In the Air Tonight’. The ad was written and directed by Sony Bravia ‘balls’ creative director Juan Cabral of Fallon London. Rather than wet our appeite for gorgeous tasting chocolate, the ad simply aims to entertain.

Laurence Green, planning director of Fallon, “Cadbury traditionally did well-built ads for the interruption age when consumers had an implicit media deal with advertisers. In exchange for free TV they would allow us to interrupt their programmes with commercials,” says Green. “The nation has a massive soft spot for CDM and it is deeply embedded in the national psyche. For a brand that is so well known, it’s arguable whether the old style interruption advertising model is the best model for the future. So we are trying to engage more genuinely with our audience.”

“Chocolate is about joy and pleasure. For years Cadbury has told us that it was generous, through the glass and a half strap line. We thought, don’t tell us how generous you are; show us. Don’t tell us about joy; show us joy.”

See the ad again in full here: Glass and a Half Full Productions

Personally, I think the ad works. Some might say the ad’s a risk due to the lack of product or even mention of the C word. Something that makes you smile so effortlessly is contagious. What do you think?

Related posts...

Difficult is worth doing - Honda Accord Live TV Ad by andy on June 18th, 2008
[youtube uIUChm7fJjs nolink] New ad from Honda.

contact by atomic on December 15th, 2006
Atomic Design Ltd Spooner House 116a Ashley Road Hale Cheshire United Kingdom WA14 2UN Telephone: +44 (0) 161 929 7221 Fax: +44 (0) 161 929 7216 general enquiries: .

1984 Apple's Macintosh commercial by andy on June 21st, 2008
[youtube OYecfV3ubP8 nolink] Directed by Ridley Scott.

We’ve all been here before…

the client presentation

http://www.skydeckcartoons.com

Related posts...

We're looking for someone to answer the phones by ed on July 18th, 2007
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Welcome to the Atomic Blog by atomic on July 4th, 2007
AD-i, short for 'Atomic Design Interactive', is a place for the staff of .

Creative Person Required by ed on September 5th, 2007
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NOT just toilet paper!

Here’s a novel idea for your next ad campaign – advertise on loo roll!
advertise on toilet roll
Justtoiletpaper.com offer custom printing for your paper – available in all colours including brown ;)
The possibilities are endless!

[insert inappropriate pun here]

Related posts...

VW Bollocks (Banned Ad) by andy on June 21st, 2008
[youtube jM8Q92YsyPM nolink] Created by BMP DDB, London.

The top 10 brands for 2007 are... by ed on July 18th, 2007
[drumroll] .

Sony Bravia Play-Doh advert by david on October 8th, 2007
Another visually perfect advert for Sony Bravia.

Social Networking, the advertising revolution

If you’re not using these techniques for your online marketing yet, you’re increasingly missing out on an advertising revolution.

social networking
© Pavel Losevsky – Fotolia.com

Here’s a collection of useful articles I’ve found while researching the subject:

Social Networking, Blogging and Web 2.0

Marketers Start to Use Social Networks for CRM Instead of Ads
Real Promise of MySpace, Facebook Lies in Potential to Help Nurture Consumer Relationships — but How?

Blog It and They May Come
Small businesses find blogging can be useful — but awfully time consuming

How To Run A Corporate Blog
…offers a few tips on how to blog for your company without spilling secrets, getting fired, or putting your readers to sleep.

Web 2.0′s Top 1,000 List!
Everything Web 2.0

The top 150 marketing and advertising blogs
A dynamic directory of sites scored via social bookmarking sites

Publishing 2.0
Daily Blog, the (r)evolution of media, driven by the migration of media to the Web and new digital technologies.

Social Media Marketing Tactics
How to Leverage Web 2.0 & Social Media Sites to Market Your Brand & Control Your Message

101 Link Building Tips to Market Your Website
Link Building… Time-intensive. Frustrating. Sometimes confusing. Yet Unavoidable. Because ultimately, it’s still the trump card for higher rankings.

How to Get 6,312 Subscribers to Your Business Blog in One Day
A short but good-practice case study

The Top 10 Things You Should Know Before You Blog
Best practice blogging

10 Articles All Bloggers Should Read (at least once)
A great source of inspiration

Branding

Last but certainly not least – don’t forget your Corporate Branding!

The importance of Branding
Why you should take your branding seriously

Your feedback
There must be some great links I’ve missed here – if you know of any unique resources for marketing via Social Networking, why not share them here!

Alternatively, if you’ve found this resource useful and have had success using some of these techniques, please do share your experience.

Related posts...

Fox's biscuits launches 'danda' TV ad by andy on June 19th, 2008
[youtube wP0mXUCqOCc nolink] Biscuit maker Fox's is to launch a TV campaign fronted by an animated character dubbed a "danda", a cross between a dog and a panda.

MicroSoft confirms GTA 4 DLC out in time for Xmas by david on September 16th, 2008
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The top 10 brands for 2007 are... by ed on July 18th, 2007
[drumroll] .

Intelligent image resizing

If you’ve ever had problems scaling or cropping images to multiple format and work spaces, this will amaze you!

“The basic idea is that if you want to stretch out an image, it will keep the key elements of the photo in sensible places while filling in less important areas. The same goes for shrinking an image – it will eliminate the less important features of an image and leave the main subject areas intact and in the same relative location as they previously appeared in the image.”

More information about Dr. Ariel Shamir and his research.

I can’t see this anywhere online to buy yet but you can imagine it would make a great plug-in for Adobe Photoshop!

Related posts...

Pixie Childrenswear Online Shop Launched by andy on June 19th, 2008
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Clyfford Still- Famous Abstract Artist by james on July 13th, 2007
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Getty gets a facelift by ed on August 10th, 2007
Getty images have just released a .

CDs are cool again!

Well, for the next five minutes anyway. Who would have thought that a portable CD player could have looked so cool! This is a definite contender for the iPOD!

dmp player1

Continue Reading »

Related posts...

Clyfford Still- Famous Abstract Artist by james on July 13th, 2007
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Harlem 13 Gigapixels by david on July 30th, 2007
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Getty gets a facelift by ed on August 10th, 2007
Getty images have just released a .

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